Matt shares with us some tips for educating and maintaining your sales team to keep them up-to-date on industry changes, product updates, and new services your business might be experiencing.
One of the most important sales tools you can have is your sales team, but in order to maintain an effective sales teams, you have to make sure you're keeping them up-to-date on the newest products and features.
Take Apple, for example, they're constantly adding new products and features, updates, apps, everything - and they have to make sure that their sales team, across the whole world, is constantly updated with those changes, so that when a customer walks through those doors, they know how to educate that customer and sell the products.
So, in order to do this, you have to make sure that you're coming up with presentations and tools that you can provide to your sales team to keep them updated and educated.
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