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The median average contract length is 1.3 years. The median billing term is seven months in advance. These results are very comparable to 2015, with average contract length shortening from 1.5 to 1.3 years and average billing period increasing one month over 2015 to seven months.

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The median Customer Acquisition Cost (CAC) for upsells is just $0.28 per $1, less than a quarter of the $1.18 spent to acquire $1 of revenue from a new customer

The fastest growing SAAS companies averaged $250k in MRR and were only losing around 3.2% of that revenue each month to churn

How Often Should The Pricing Committee Be Meeting And Making Changes?

If you are charging $500 per month, you can afford to spend up to 12x that amount (i.e. $6,000) on acquiring a new customer

High-growth companies are 8X more likely to reach $1 billion in revenues than those growing less than 20%.

The fastest growing SaaS companies scale their organizations rapidly, growing their teams by an average of 56% each year

Customer Segmentation analysis will help point out which are your most profitable segments

At a 35% CAGR, it takes 10 years for a SaaS company to grow from $5M to $100M in ARR

The very best SAAS business has a negative churn rate and will have a Dollar Retention Rate of greater than 100%

Moving from $1.5 million with an eye towards $10 million in ARR is a tough a task and will take an excellent VP of sales to get you there

More Growth Strategy Stats

in 2016, women-led companies received $1.46 billion in investments from venture capitalists. Male-led companies, on the other hand, received $58.2 billion

It’s common for startups to grow rapidly, doubling or tripling in size year over year, until they hit $5M in ARR

Sony’s PlayStation brand had accumulated approximately 38.57 million fans on the social network

In 2018, the global tech spending is forecast to amount to 3,212 billion U.S. dollars.

Analyzed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

Companies with longer contracts (2+ years) reported the lowest annual unit churn

High-growth companies are 8X more likely to reach $1 billion in revenues than those growing less than 20%.

In 2017, Foxconn Technology Group achieved a net income of 135.37 billion New Taiwanese dollars, the equivalent to approximately 4.55 billion U.S. dollars.

Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts

Google only has a 30 percent female workforce