Analyzed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes Quote / Stat
While field sales remains the most popular way to sell for companies >$2.5MM revenue, companies with <$2.5MM revenue tended to use inside sales as their primary mode of distribution Quote / Stat
For a SaaS business of almost any scale, the valuation impact of better retention is in the tens of millions over time Quote / Stat
As companies scale their growth engines, a slightly-above-average churn rate becomes harder and harder to offset with net new revenue growth, especially when the goal is to outpace it by 4x Quote / Stat
If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business; which may have a dramatically negative effect on your company’s growth. Source: Mckinsey Quote / Stat
The median SaaS business loses about 10% of its revenue to churn each year and that works out to about 0.83% revenue churn a month Quote / Stat
A 2017 SaaS Capital survey showed that young companies actually have higher retention rates than more mature SaaS businesses Quote / Stat
Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts. Source: ForEntrepreneurs Quote / Stat
As with unit churn, companies with longer contracts (2+ years) tend to report lower annual dollar churn Quote / Stat
In contrast to these, the median annual churn rate for smaller, private SaaS companies with less than $10M in revenue is 20% Quote / Stat